01 / Map the journey and triggers
Map the journey and triggers
Define meaningful stages, entry conditions, and the actions that should move a contact forward or pause communication.
Connect enquiry capture, segmentation, communications, and sales handoffs into an organized marketing workflow. Design around consent, useful timing, and clear ownership.
Digital Marketing / Specialist service
Connect enquiry capture, segmentation, communications, and sales handoffs into an organized marketing workflow. Design around consent, useful timing, and clear ownership.
Discuss your project01 / Map the journey and triggers
Define meaningful stages, entry conditions, and the actions that should move a contact forward or pause communication.
02 / Connect the tools
Integrate forms, CRM, email or messaging systems, and conversion events. Prevent duplicate records and conflicting automations.
03 / Make handoffs accountable
Define routing, follow-up responsibilities, suppression rules, and reporting. Review whether the workflow improves the experience rather than just sending more messages.
04 / Your project
Discuss automated marketing funnels in the context of your current systems, your team, and the outcome you need. Define a focused starting point before implementation.
Talk to DEQXShape the engagement around the work you need. Specific deliverables, access, responsibilities, and acceptance criteria are agreed during discovery.
A staged approach gives your team clear review points. Timing and responsibilities depend on the scope and the readiness of the systems involved.
01
Agree the audience, offer, business objective, account access, and the measurement currently available.
02
Prioritize changes and experiments with clear ownership, approval steps, and a definition of what will be evaluated.
03
Launch the agreed work, check tracking and experience quality, and review evidence before making further changes.
04
Document findings, limitations, and the next priorities. Keep reporting connected to decisions rather than activity alone.
Before we begin
A few questions to help frame your automated marketing funnels project.
Yes, when the necessary events are available from the connected systems. Exit and suppression rules should be designed alongside the sequence itself.
We begin with your current situation and the outcome you need. For this service, the discussion covers map the journey and triggers, connect the tools, make handoffs accountable. Deliverables, dependencies, review points, and commercial terms are agreed before implementation.
Handover, maintenance, and ongoing improvement are discussed as part of the engagement. The arrangement depends on your internal team, the systems involved, and the operating responsibilities you want DEQX to support.
Let’s talk about your project
Tell us what you want to improve, what you have today, and the constraints that matter. We’ll help define a practical starting point.
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